business-model-toolkit

Guided business model brainstorming — full startup lifecycle from problem validation through execution and investor pitch

Design a high-conversion landing page with guided CRO brainstorming

Bootstrap a Linear workspace with label taxonomy, projects, milestones, and reviewer integrations for a startup or business project. Modes: labels, projects, audit, sync, or clean slate (default). Accepts mode as $ARGUMENTS.

Gap analysis de un modulo de producto vs. su vision estrategica PIBER + IDCF. Audita codebase contra Design Theses, Capabilities y Features declarados en el spike de vision.

Run the business model brainstorming in simulation mode — no files written, everything shown in conversation

Background research agent launched during Phase 4 (Evidence & Social Proof) of the landing page design skill. Investigates competitor pages, regulatory context, and social proof opportunities while the user answers complementary questions in the main conversation.

Background research agent launched during Phase 5 (Market Research) of the business model brainstorming. Investigates the market, competitors, failed startups, and market sizing (TAM/SAM/SOM) while the user answers complementary questions in the main conversation.

This skill should be used when the user asks to conduct customer interviews, needs help with "customer interview", "entrevista cliente", "entrevistar clientes", "script de entrevista", "voy a entrevistar", "mentor de entrevistas", "outreach para entrevistas", "resumir entrevista", "patrones en entrevistas", or wants structured guidance through the complete customer development interview methodology (Lean Customer Development by Cindy Alvarez, 2014): 5 core questions, opening/closing scripts, 60-second silence rule, magic wand, "other people" method, speech pattern detection (real vs. aspirational), milestone tracking (2/5/10/15-20 interviews), pattern detection across interviews, V/I/AI summary format, and post-interview self-evaluation. Invocable standalone OR from business-model-toolkit Phase 2 (Problem Validation) and Phase 7 (Solution Interview).

This skill should be used when the user asks about "revenue model", "unit economics", "financial model", "branding", "brand identity", "legal foundation", "modelo de ingresos", "economia unitaria", "modelo financiero", "marca e identidad", "fundacion legal", "costos fijos", "LTV", "CAC", "pricing", "precios", "constitucion legal", "equity", "/execution-plan", or wants guided help with the financial and operational foundation of their startup: revenue streams, unit economics, financial projections, brand identity, and legal structure. Covers Phases 9-13 of the startup lifecycle (Space 3a: Execution Foundation). Requires Space 2 (Solution Validation) to be completed first.

This skill should be used when the user asks about "go-to-market", "go to market plan", "product roadmap", "hiring plan", "team plan", "advisory board", "salida al mercado", "hoja de ruta", "hoja de ruta del producto", "equipo y contratacion", "junta asesora", "plan de contratacion", "canales de adquisicion", "GTM strategy", "estrategia GTM", "/growth-acceleration", or wants guided help with growth strategy: market entry channels, product roadmap, team building, and advisory board formation. Covers Phases 14-17 of the startup lifecycle (Space 3b: Growth Acceleration). Requires Phases 9-13 (Execution Plan) to be completed first.

This skill should be used when the user asks to "create a landing page", "design a landing", "build a conversion page", "funnel page", "pagina de aterrizaje", "pagina de conversion", "pagina de embudo", "landing page", "disenar landing", "/landing-page", or mentions creating a marketing page for their product/service. Also auto-activates when the user mentions "CRO", "conversion rate optimization", "triangulo invertido", or "What/Why/How" in the context of a web page. Covers: Audience Targeting → Conversion Strategy → Emotional Sequence → Content Structure → Section-by-Section Copy → Design Tokens → Spec Output. If the user has completed prior brainstorming phases (Space 1-3 from business-model-toolkit), this skill automatically reads those deliverables to pre-fill context and reduce questions. Output: Landing page spec document + ADR in `./business/04-landing-pages/`

This skill should be used when the user asks to "create a pitch deck", "pitch deck", "investor presentation", "investor deck", "presentacion a inversores", "deck para inversores", "arma mi pitch deck", "genera mi presentacion", "MARP presentation", "presentacion MARP", "/pitch-deck", or wants to generate an investor-ready pitch deck that synthesizes all prior business model work into a compelling 12-slide presentation. Covers Phase 18 of the startup lifecycle. Requires all prior phases (1-17) to be completed first for full context.