From thinking-frameworks-skills
Applies the SUCCESs model (Simple, Unexpected, Concrete, Credible, Emotional, Stories) to score and improve message memorability. Use when crafting pitches, presentations, or campaigns.
How this skill is triggered — by the user, by Claude, or both
Slash command
/thinking-frameworks-skills:writing-stickinessThe summary Claude sees in its skill listing — used to decide when to auto-load this skill
- [Core Principles](#core-principles)
Related skills: Use writing-structure-planner for planning structure, writing-revision for prose revision, writing-pre-publish-checklist for final quality checks.
Copy this checklist and track your progress:
Stickiness Enhancement:
- [ ] Step 1: Analyze against SUCCESs framework
- [ ] Step 2: Improve weak principles
- [ ] Step 3: Score and refine
Before starting: Review resources/success-model.md for the complete SUCCESs framework with all 6 principles, stickiness scorecard, and before/after examples.
Analyze the entire document first and output findings to an analysis file in the current directory, then read that file to make improvements. This ensures complete coverage.
Step 1: Analyze against SUCCESs framework
Step 1.1: Read entire draft. Create analysis file writer-stickiness-analysis.md assessing the document against all 6 SUCCESs principles:
Step 1.2: Calculate total current stickiness score out of 18. Present findings to user.
See each principle's section in resources/success-model.md for detailed scoring guidance.
Step 2: Improve weak principles
Step 2.1: Read analysis file. Identify the 2-3 weakest principles (scored 0-1).
Step 2.2: Work through entire draft making targeted improvements for each weak principle:
Step 2.3: Present improved version to user with changes highlighted.
See resources/success-model.md for specific techniques and examples for each principle.
Step 3: Score and refine
Step 3.1: Score the revised message using the Stickiness Scorecard.
Step 3.2: Aim for 12+/18 for good stickiness, 15+/18 for excellent. If score is below 12, identify the weakest 2 principles and do another improvement pass focusing on those.
Step 3.3: Present final scored version with before/after comparison.
See resources/success-model.md - Complete Example for transformation patterns.
Validate using resources/evaluators/rubric_stickiness.json. Minimum standard: Average score >= 3.5.
| Principle | Key Question | Technique |
|---|---|---|
| Simple | What's the ONE core idea? | Commander's intent in 12 words |
| Unexpected | What will surprise readers? | Schema violation + curiosity gaps |
| Concrete | Can readers visualize it? | Sensory details, specific examples |
| Credible | Why should readers believe it? | Human-scale stats, testability |
| Emotional | Why should readers care? | Individual focus, identity appeal |
| Stories | Can readers simulate the experience? | Challenge/connection/creativity plots |
Scoring: Each principle rated 0-3. Total out of 18. Target 12+ for good, 15+ for excellent.
Requirements:
Common pitfalls:
Key resources:
Inputs required:
Outputs produced:
npx claudepluginhub lyndonkl/claude --plugin thinking-frameworks-skillsTransforms analysis and data into clear, persuasive narratives for executives, customers, or non-technical stakeholders using story structures like Hero's Journey and Problem-Solution-Benefit.
Routes to the right narrative skill for storytelling, framing, audience modeling, or structure mapping. Entry point for the narrative toolkit.
Transforms ideas, presentations, speeches, sales pitches, or data into persuasive stories using frameworks like StoryBrand, Golden Circle, Hero's Journey, and Challenger Sale.