M7 Go-to-Market — positioning, hook, copywriting, content strategy, BD, outbound sales, and distribution. Covers the full launch-to-growth motion for founders.
When the user wants to build an AI-powered outreach system, write cold emails, improve deliverability, or scale personalized outreach. Also use when the user mentions 'cold email,' 'cold outreach,' 'outreach automation,' 'Instantly,' 'Smartlead,' 'Clay,' 'email sequences,' 'deliverability,' 'personalization at scale,' 'reply rate,' or 'outreach stack.' This skill covers the complete AI cold outreach system from signal detection through conversion.
When the user wants to deploy AI sales development reps, automate sales qualification, build signal-to-action routing, or design AI agent architecture for sales. Also use when the user mentions 'AI SDR,' 'AI sales agent,' 'automated qualification,' 'signal routing,' 'sales automation,' '11x,' 'Artisan,' 'AiSDR,' 'AI BDR,' or 'autonomous sales.' This skill covers AI SDR deployment, qualification automation, and agent architecture for sales development.
Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold outreach," "prospecting email," "outbound email," "email to leads," "reach out to prospects," "sales email," "follow-up email sequence," "nobody's replying to my emails," or "how do I write a cold email." Covers subject lines, opening lines, body copy, CTAs, personalization, and multi-touch follow-up sequences. For warm/lifecycle email sequences, see email-sequence. For sales collateral beyond emails, see sales-enablement.
Create sales-ready competitive battlecards comparing your product against a specific competitor — positioning, feature comparison, objection handling, and win/loss patterns. Use when preparing sales teams, creating competitive materials, or responding to 'why not competitor X?'
When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," "content planning," "editorial calendar," "content marketing," "content roadmap," "what content should I create," "blog topics," "content pillars," or "I don't know what to write." Use this whenever someone needs help deciding what content to produce, not just writing it. For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit. For social media content specifically, see social-content.
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A curated collection of AI coding skills for Claude Code, Cursor, Windsurf, and any tool that supports the Agent Skills Standard. Also serves as a Claude Code plugin marketplace with curated packs for Utopia Capital teams and fellows.
📘 Team / fellow / funds member? Start with the Team Guide — a step-by-step, non-technical intro to installing and using this marketplace. Share the link freely.
This repo is a Claude Code plugin marketplace. Team members register it once, then install only the packs they need.
1. Register the marketplace (one-time):
/plugin marketplace add The-Utopia-Studio/skills
2. Install a pack:
Two tracks: Studio Cobuild packs for fellows (mapped to M1–M9 modules) and Funds packs for internal Utopia Capital work.
# Studio Cobuild — for fellows building companies (M1–M9)
/plugin install utopia-studio-cobuild-onboarding@skills # M1 Fellow Onboarding
/plugin install utopia-studio-cobuild-discovery@skills # M2 Discovery & Problem Validation
/plugin install utopia-studio-cobuild-concept@skills # M3 Concept & Solution Design
/plugin install utopia-studio-cobuild-legal@skills # M4 Legal & Entity Setup
/plugin install utopia-studio-cobuild-brand@skills # M5 Brand & Identity
/plugin install utopia-studio-cobuild-product@skills # M6 Product & Technology
/plugin install utopia-studio-cobuild-gtm@skills # M7 Go-to-Market
/plugin install utopia-studio-cobuild-fundraising@skills # M8 Fundraising Prep
/plugin install utopia-studio-cobuild-ops@skills # M9 Operations & Finance
# Funds — for Utopia's internal investment and DD team
/plugin install utopia-funds-dd@skills # Technical Due Diligence
/plugin install utopia-funds-finance@skills # Financial modeling & IB toolkit
/plugin install utopia-funds-markets@skills # Capital markets & trading
/plugin install utopia-funds-research@skills # Obsidian, markdown, web research
3. Update packs as they change:
/plugin marketplace update skills
See Available Packs below for what each pack includes.
One-line install (with skillshare):
skillshare install https://github.com/The-Utopia-Studio/skills
With npx skills:
npx skills add The-Utopia-Studio/skills
Manual setup:
# Clone the repo
git clone https://github.com/The-Utopia-Studio/skills.git
# Copy skills to your AI tool's skill directory
cp -r skills/*/* ~/.claude/skills/ # Claude Code
cp -r skills/*/* ~/.cursor/skills/ # Cursor
cp -r skills/*/* ~/.windsurf/skills/ # Windsurf
Cherry-pick a category:
# Only want Railway skills?
cp -r skills/railway/* ~/.claude/skills/
# Only want HuggingFace skills?
cp -r skills/huggingface/* ~/.claude/skills/
# Only want production readiness?
cp -r skills/production-readiness/* ~/.claude/skills/
Each pack bundles a set of skills for a specific workflow. Install only what you need — keeps your context lean.
Each pack maps 1:1 to a module in the Studio's Cobuild curriculum. Fellows install the pack for the module they're working on — keeps context lean and focused on the current stage.
npx claudepluginhub the-utopia-studio/skills --plugin utopia-studio-cobuild-gtmM2 Discovery & Problem Validation — customer interviews, JTBD, opportunity solution trees, problem framing, assumption mapping, and first-iteration canvases.
M5 Brand & Identity — visual identity, brand narrative, naming, voice, and social/graphic design assets. Covers Efecto design, Impeccable, and brand voice frameworks.
Utopia Funds — Research & Knowledge Management. Internal skills for the investment team's research workflow: Obsidian vault management, markdown notes, canvases, web extraction, and papers.
M1 Fellow Onboarding — orientation, market sizing, stakeholder mapping, frameworks for getting started. Install this first when a new fellow joins.
M3 Concept & Solution Design — turn validated problems into solutions. PRDs, user stories, recommendation canvases, prototyping, early design critiques, and architecture sketches.
Ultra-compressed communication mode. Cuts ~75% of tokens while keeping full technical accuracy by speaking like a caveman.
Frontend design skill for UI/UX implementation
Comprehensive UI/UX design plugin for mobile (iOS, Android, React Native) and web applications with design systems, accessibility, and modern patterns
Memory compression system for Claude Code - persist context across sessions
Marketing skills for AI agents — conversion optimization, copywriting, SEO, paid ads, ad creative, and growth
Standalone image generation plugin using Nano Banana MCP server. Generates and edits images, icons, diagrams, patterns, and visual assets via Gemini image models. No Gemini CLI dependency required.