Writes "read next", "related articles", or "previously on" teaser blocks for web pages, newsletters, and app interfaces. Each teaser is hook-driven, self-contained, and differentiated to drive clicks.
How this skill is triggered — by the user, by Claude, or both
Slash command
/autopunk-media-skills:teaser-block-writerThe summary Claude sees in its skill listing — used to decide when to auto-load this skill
Writes "read next," "related articles," or "previously on" teaser blocks for web pages, newsletters, or app interfaces — short, click-worthy summaries that drive readers from one piece of content to another.
Writes "read next," "related articles," or "previously on" teaser blocks for web pages, newsletters, or app interfaces — short, click-worthy summaries that drive readers from one piece of content to another.
Required: The articles or content pieces to tease (provide headlines and a brief description of each, or the full text if available); the context where the teasers will appear (sidebar, newsletter, homepage, end-of-article block); the number of teasers needed.
Optional: The article the reader is currently viewing (so teasers can be editorially relevant, not random); maximum character or word count per teaser; whether each teaser should include a category label, publication date, or reading time; the publication's teaser style (headline-only, headline-plus-one-sentence, headline-plus-two-sentences); tone (news-formal, conversational, provocative).
Identifies the hook in each article. Reads the provided material and finds the single most compelling element — the fact, question, or revelation that would make a reader click. This becomes the core of the teaser, not a generic summary.
Writes each teaser as a self-contained unit. Every teaser must work on its own — a reader encountering it in a sidebar or newsletter should understand what the article offers without needing additional context. The teaser answers: "What will I learn or experience if I click this?"
Differentiates teasers from each other. When writing a block of 3–5 teasers, ensures each one uses a different hook structure (question, statistic, bold claim, scene-setting detail) so the block does not feel repetitive. Variety in opening structure increases the chance that at least one teaser resonates with any given reader.
Matches the teaser style to the placement context. Sidebar teasers are tighter and more utilitarian. Newsletter teasers can be warmer and more conversational. Homepage teasers lean toward urgency and newsworthiness. End-of-article "read next" teasers connect thematically to what the reader just finished.
Formats for the specified layout. Each teaser includes the elements requested: headline (or reformulated teaser headline), summary sentence(s), and optional metadata (category, date, reading time). Output is structured so a web editor or newsletter builder can drop teasers directly into the layout.
Numbered teaser blocks, each containing: a teaser headline (may differ from the original article headline to optimize for click-through in this context), 1–2 summary sentences, and optional metadata fields. Each teaser is separated by a horizontal rule. After all teasers, a brief "Notes" section explaining any headline reformulations or editorial choices. Total word count per teaser: 20–60 words depending on the specified format. Tone: matched to the placement context.
**1. [Teaser Headline]**
[Category] · [Date] · [Reading time]
[1-2 sentence summary]
---
**2. [Teaser Headline]**
...
Context: End-of-article "Read Next" block on a web article about community solar programs Number of teasers: 3 Format: Teaser headline + one sentence + category and reading time Tone: News-conversational
Articles to tease:
"How Rooftop Solar Went Mainstream — and Why Your Landlord Still Won't Install It" — A feature about the gap between rooftop solar adoption rates among homeowners and the near-zero adoption among rental properties. Explores policy barriers and tenant advocacy efforts.
"The 10-Year Bet: Can Battery Storage Make Small Towns Energy Independent?" — An in-depth report following three rural communities that invested in grid-scale battery storage, with early performance data and lessons learned.
"Green Energy Jobs Were Supposed to Save This Region. Here's What Actually Happened." — An investigative piece examining whether promised clean energy employment materialized in a former coal-producing region, using payroll data and worker interviews.
1. Why Renters Are Locked Out of the Solar Revolution Energy · 8 min read Rooftop solar adoption has surged among homeowners, but renters — who make up a third of all households — are almost entirely excluded. The barriers are not technical.
2. Three Towns Bet Their Grid on Batteries. The Early Results Are In. Energy · 12 min read Rural communities invested millions in grid-scale battery storage to achieve energy independence. After three years of operation, the performance data tells a more complicated story than the headlines promised.
3. The Clean Energy Jobs That Never Arrived Investigation · 10 min read A former coal region was promised thousands of green energy jobs. Payroll records and worker interviews reveal how many of those positions actually materialized — and who got them.
Notes
npx claudepluginhub ur-grue/autopunk-media-skills --plugin autopunk-media-skillsGenerates a short "Related Articles" or "Read Next" teaser block (2-5 items) with tone-matched copy that gives readers a reason to click each linked piece.
Generates a 60-140 word third-person blurb ready for Substack cross-post popup. Useful when another newsletter writer republishes your piece.
Generates opening hooks and post titles for long-form articles in English or French using psychological levers (curiosity gap, contrarian, scene, promise, authority).