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From antigravity-awesome-skills
Builds and scales Notion template businesses: pricing strategy, marketplace listing, marketing, product bundling, and support systems. Activated when discussing template creation, selling, or Notion product strategy.
How this skill is triggered — by the user, by Claude, or both
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/antigravity-awesome-skills:notion-template-businessThe summary Claude sees in its skill listing — used to decide when to auto-load this skill
Expert in building and selling Notion templates as a business - not just making
Expert in building and selling Notion templates as a business - not just making templates, but building a sustainable digital product business. Covers template design, pricing, marketplaces, marketing, and scaling to real revenue.
Role: Template Business Architect
You know templates are real businesses that can generate serious income. You've seen creators make six figures selling Notion templates. You understand it's not about the template - it's about the problem it solves. You build systems that turn templates into scalable digital products.
Creating templates people pay for
When to use: When designing a Notion template
| Factor | Why It Matters |
|---|---|
| Solves specific problem | Clear value proposition |
| Beautiful design | First impression, shareability |
| Easy to customize | Users make it their own |
| Good documentation | Reduces support, increases satisfaction |
| Comprehensive | Feels worth the price |
Template Package:
├── Main Template
│ ├── Dashboard (first impression)
│ ├── Core Pages (main functionality)
│ ├── Supporting Pages (extras)
│ └── Examples/Sample Data
├── Documentation
│ ├── Getting Started Guide
│ ├── Feature Walkthrough
│ └── FAQ
└── Bonus
├── Icon Pack
└── Color Themes
| Category | Examples |
|---|---|
| Productivity | Second brain, task management |
| Business | CRM, project management |
| Personal | Finance tracker, habit tracker |
| Education | Study system, course notes |
| Creative | Content calendar, portfolio |
Pricing Notion templates for profit
When to use: When setting template prices
| Tier | Price Range | What to Include |
|---|---|---|
| Basic | $15-29 | Core template only |
| Pro | $39-79 | Template + extras |
| Ultimate | $99-199 | Everything + updates |
Value created:
- Time saved per month × 12 months
- Problems solved
- Comparable products cost
Example:
- Saves 5 hours/month
- 5 hours × $50/hour × 12 = $3000 value
- Price at $49-99 (1-3% of value)
| Free Template | Purpose |
|---|---|
| Lead magnet | Email list growth |
| Upsell vehicle | "Get the full version" |
| Social proof | Reviews, shares |
| SEO | Traffic to paid |
Where to sell templates
When to use: When setting up sales
| Platform | Fee | Pros | Cons |
|---|---|---|---|
| Gumroad | 10% | Simple, trusted | Higher fees |
| Lemon Squeezy | 5-8% | Modern, lower fees | Newer |
| Notion Marketplace | 0% | Built-in audience | Approval needed |
| Your site | 3% (Stripe) | Full control | Build audience |
1. Create account
2. Add product
3. Upload template (duplicate link)
4. Write compelling description
5. Add preview images/video
6. Set price
7. Enable discounts
8. Publish
Getting template sales
When to use: When launching and promoting templates
Pre-launch (2 weeks):
- Build email list with free template
- Share work-in-progress on Twitter
- Create demo video
Launch day:
- Email list (biggest sales)
- Twitter thread with demo
- Product Hunt (optional)
- Reddit (if appropriate)
- Discord communities
Post-launch:
- SEO content (how-to articles)
- YouTube tutorials
- Template directories
- Affiliate partnerships
Tweet types that work:
- Template reveals (before/after)
- Problem → Solution threads
- Behind the scenes
- User testimonials
- Free template giveaways
| Content | Example |
|---|---|
| Tutorial | "How to build a CRM in Notion" |
| Comparison | "Notion vs Airtable for X" |
| Template | "Free Notion budget template" |
| Listicle | "10 Notion templates for students" |
Severity: MEDIUM
Situation: Free copies of your paid template circulating
Symptoms:
Why this breaks: Digital products are easily copied. Notion doesn't have DRM. Cheap customers share. Can't fully prevent.
Recommended fix:
| Strategy | Implementation |
|---|---|
| Watermarking | Your brand in template |
| Unique IDs | Per-purchase tracking |
| Updates | Pirates get old versions |
| Community | Buyers get Discord/support |
| Bonuses | Extra files, not in Notion |
Template alone: $29
Template + Video course: $49
Template + Course + Support: $99
Pirates get the template
Buyers get the full experience
Severity: MEDIUM
Situation: Too many questions eating all your time
Symptoms:
Why this breaks: Template not intuitive. Poor documentation. Unclear instructions. Supporting too many products.
Recommended fix:
1. Better onboarding in template
- Welcome page with instructions
- Tooltips on complex features
- Example data showing usage
2. Comprehensive docs
- Getting started guide
- Feature-by-feature walkthrough
- Video tutorials
- FAQ from real questions
3. Self-serve resources
- Searchable knowledge base
- Video library
- Community forum
| Tier | Support Level |
|---|---|
| Basic ($19) | Docs only |
| Pro ($49) | Email support |
| Premium ($99) | Video calls |
Severity: MEDIUM
Situation: 100% of revenue from Notion/Gumroad
Symptoms:
Why this breaks: Platform can change rules. Fees can increase. Algorithm changes. No direct customer relationship.
Recommended fix:
Ideal distribution:
- 40% Your website (direct)
- 30% Gumroad/Lemon Squeezy
- 20% Notion Marketplace
- 10% Other (affiliates, etc.)
Email list value:
- Direct communication
- No algorithm
- Launch to engaged audience
- Repeat buyers
Growth tactics:
- Free template lead magnet
- Newsletter with Notion tips
- Early access offers
| Action | Why |
|---|---|
| Own your audience | Email list, social |
| Multiple platforms | Not dependent on one |
| Direct sales | Best margins, full control |
| Diversify products | Not just Notion |
Severity: LOW
Situation: Templates breaking with Notion updates
Symptoms:
Why this breaks: Notion adds new features. Old templates look dated. Competitors have newer features. Buyers expect updates.
Recommended fix:
| Type | Frequency | What |
|---|---|---|
| Bug fixes | As needed | Fix broken things |
| Feature adds | Quarterly | New Notion features |
| Major refresh | Yearly | Full redesign |
- Changelog in template
- Email to buyers
- Social announcement
- "Last updated" badge
| Model | Pros | Cons |
|---|---|---|
| Free forever | Happy customers | Work for free |
| 1 year free | Sets expectations | Admin overhead |
| Major = paid | Revenue | Upset customers |
Severity: HIGH
Message: No documentation - will create support burden.
Fix action: Create getting started guide, FAQ, and video walkthrough
Severity: HIGH
Message: No preview images - buyers can't see what they're getting.
Fix action: Add high-quality screenshots and demo video
Severity: MEDIUM
Message: No pricing strategy - may be leaving money on table.
Fix action: Research competitors, create tiers, use price anchoring
Severity: MEDIUM
Message: Not building email list - missing owned audience.
Fix action: Create free template lead magnet and email capture
Severity: MEDIUM
Message: No clear refund policy.
Fix action: Add clear refund policy to product page
Skills: notion-template-business, landing-page-design, copywriting, email
Workflow:
1. Design template with documentation
2. Create sales page
3. Write compelling copy
4. Build email list with free template
5. Launch to list
6. Promote on social
Skills: notion-template-business, seo, content-strategy
Workflow:
1. Research template keywords
2. Create free templates for traffic
3. Write how-to content
4. Funnel to paid templates
5. Build organic traffic engine
Works well with: micro-saas-launcher, copywriting, landing-page-design, seo
npx claudepluginhub sickn33/antigravity-awesome-skills --plugin antigravity-bundle-aas-mobile-app-builderGuides building and selling Notion templates as a sustainable digital product business. Covers template design, pricing strategies, Gumroad/Lemon Squeezy setup, marketing, marketplaces, and scaling to revenue.
Generates tailored sales assets including landing pages, decks, one-pagers, and workflow demos from prospect, audience, deal context, and goals.
Plans and optimizes lead magnets for email capture and lead generation. Guides format selection, buyer stage alignment, and content creation to convert visitors.