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From mkt-digital
Digital marketing, paid traffic, growth, Meta Ads, Google Ads, funnels, copy, metrics, social media, email marketing, SEO
How this skill is triggered — by the user, by Claude, or both
Slash command
/mkt-digital:mkt-digitalThe summary Claude sees in its skill listing — used to decide when to auto-load this skill
- **Produto**: Agregador de notícias tech com IA, newsletter semanal
META_LEADS_Newsletter — OUTCOME_LEADS, R$15/diaMetaConversionsService.php) com fbc+fbp+external_idCampanha → Objetivo (Leads / Conversions / Traffic)
Adset → Audiência + Orçamento + Placement
Ad → Criativo (imagem/vídeo) + Copy + CTA
| Métrica | O que é | Meta ideal |
|---|---|---|
| CPL | Custo por Lead | < R$5 (newsletter) / < R$15 (SaaS) |
| CPM | Custo por 1k impressões | R$10-30 (BR) |
| CTR | Taxa de cliques | > 1% link click |
| ROAS | Retorno sobre ad spend | > 3x (mínimo) |
| CAC | Custo de aquisição | < 3x LTV/12 |
| LTV | Valor vitalício | MRR médio × meses retidos |
# Ver métricas das campanhas (via MCP Pipeboard ou Meta API)
# Token: $META_ADS_TOKEN (em /root/.bashrc)
# Contas:
# NewsApp: act_XXXXXXXXXXXX
# MyApp: act_XXXXXXXXXXXX
# Personal: act_XXXXXXXXXXXX
npx claudepluginhub billyfranklim1/claude-skills --plugin mkt-digitalGuides creation, optimization, and scaling of paid ad campaigns on Google Ads, Meta, LinkedIn, and X for efficient customer acquisition. Useful for promoting products via performance marketing.
Assists with paid advertising campaigns on Google Ads, Meta, LinkedIn, and Twitter/X, including strategy, audience targeting, bidding, and optimization.
Provides guidance on paid advertising campaigns across Google Ads, Meta, LinkedIn, Twitter/X, and TikTok. Covers campaign strategy, audience targeting, bidding, and optimization.