outreach

Outreach Email Generator

Generate ready-to-send outreach emails personalized with Notion intelligence and Bryan's Voice DNA profiles.

Usage

/outreach [target] [type]

Examples:

• /outreach Regeneron client-bd - BD outreach to a prospect
• /outreach John Smith candidate-approach for Aditum CMO - Candidate sourcing email
• /outreach Sarah Chen follow-up after interview at IDEAYA - Post-interview follow-up
• /outreach Ionis intro new VP Clinical candidate - Client intro of a candidate

Outreach Types

Type	Voice DNA Profile	Purpose
client-bd	Client-facing: professional, consultative, data-driven	New business development
candidate-approach	Candidate advancement: direct, CLABVISSS control	Source/approach a candidate
candidate-coach	Candidate coaching: supportive, preparation-focused	Interview prep, offer guidance
follow-up	Context-dependent	Post-meeting or post-interview
intro	Client-facing: fact-forward, structured	Introduce a candidate to a client

Workflow

Step 1: Gather Intel

Based on the target:

• Company target: Search Company Core (collection://f371c4ed-be14-468e-a197-822154951845) for company data
• Pull recent signals: Check Positive Data, Funding, and Layoffs databases for the company
• Check Job Alerts: Look for open roles at the company (collection://e83b1888-f65a-486d-bc1f-c0071623f9af)
• Person target: If a specific person is named, note their context (candidate, client contact)

Step 2: Select Voice Profile

Apply the correct Voice DNA based on outreach type:

• Client-facing: Professional, consultative, question-oriented. Use "intelligence-driven search", "the data tells us..."
• Candidate advancement: Direct, CLABVISSS control language. Focus on opportunity, not selling.
• Candidate coaching: Supportive but honest, preparation-focused
• Transactional: Efficient, structured, fact-forward

Step 3: Personalize with Signals

Weave relevant signals into the email as conversation hooks:

• Recent funding = growth signal, hiring likely
• Positive clinical data = pipeline advancing, team scaling
• Layoffs at competitors = talent availability angle
• Open roles on Job Alerts = direct relevance

Step 4: Draft Email

Formatting rules (mandatory):

• Greeting: Hi [Name],
• Use hyphens (-) never em dashes
• Use 'CV' not 'resume'
• Use 'Search Consultant' never 'recruiter'
• Keep it scannable - no fluff, no corporate jargon
• Casual, conversational, likable tone
• 150 words max for initial outreach, 100 words max for follow-ups

Structure for client-bd:

1. Signal-based hook (1 sentence referencing something specific)
2. Value prop (1-2 sentences on what GQR brings)
3. Soft ask (question, not demand)

Structure for candidate-approach:

1. Why them specifically (1 sentence)
2. The opportunity (2-3 sentences, highlight what matters to candidates)
3. Next step (direct ask for a call)

Structure for intro:

1. Candidate headline (name, current role, key differentiator)
2. Why this candidate for this role (2-3 bullets)
3. CV attached note

Step 5: Output

Present the email ready to copy/paste. Include:

• Subject line
• Email body
• Any signals used as context (for Bryan's reference, not in the email)

Anti-Patterns (avoid these)

• Don't use "I hope this finds you well" or any variant
• Don't use "touching base" or "circling back"
• Don't over-explain GQR - let the intel speak
• Don't write more than 3 paragraphs for any outreach type
• Don't use buzzwords: synergy, leverage, robust, streamline, holistic