Hormozi Consultant
A complete AI skill system built from Alex Hormozi's $100M frameworks — deployable on Claude, ChatGPT, Gemini, and any OpenAI-compatible LLM.
What's In This Repo
This workspace packages Alex Hormozi's business-building system into installable AI skills across four domains: Offers, Leads, Scale, and Money Models. Two deployment paths are available depending on your LLM setup.
Structure
hormozi-consultant/
├── README.md ← You are here
├── Documents/ ← Quick-reference skill files (local use)
│ ├── SKILL.md ← Consolidated v2.0 skill (7 workflows, single file)
│ ├── value-equation-deep-dive.md ← 10 scored examples + improvement scenarios
│ ├── grand-slam-offer-examples.md ← 5 complete Grand Slam Offer builds
│ ├── lead-gen-playbook.md ← Lead magnet + Core Four + outreach scripts
│ ├── market-analysis-templates.md ← 8 research templates (ICP, TAM, Thiel)
│ └── offer-scorer.js ← Programmatic Value Equation calculator
└── hormozi-os/ ← Modular plugin mono-repo (4 sub-plugins)
├── README.md ← Full install instructions
├── INSTALL.md ← Setup guide for all LLM platforms
├── LICENSE
├── .claude-plugin/
│ └── marketplace.json ← Claude marketplace metadata
├── hormozi-offers/ ← $100M Offers framework
├── hormozi-leads/ ← $100M Leads framework
├── hormozi-scale/ ← ACQ Scale framework
└── hormozi-money/ ← $100M Money Models framework
Two Deployment Paths
Path 1 — Quick Install (Single Consolidated Skill)
For direct Claude.ai use or any LLM interface — paste Documents/SKILL.md as your system prompt. Covers all 7 workflows in one file.
7 Workflows:
| Workflow | Trigger |
|---|
| 1. Value Equation Scorer | "Score my offer" / "Why isn't this converting?" |
| 2. Grand Slam Offer Builder | "Build me an offer" / "Make this irresistible" |
| 3. Lead Magnet Generator | "Get me more leads" / "Build a lead gen system" |
| 4. Hooks & Headline Engine | "Write hooks" / "Ad copy" / "Content ideas" |
| 5. Market Breakdown System | "Analyze this market" / "Validate my idea" |
| 6. Scale OS | "How do I scale?" / "I'm the bottleneck" |
| 7. Proof Stack Builder | "Build credibility" / "Make my claims believable" |
Path 2 — Modular Plugins (Recommended)
Install individual plugins for each domain. Each plugin includes Claude skill, ChatGPT GPT config, Gemini Gem config, and universal LLM system prompt.
| Plugin | Framework | Commands |
|---|
hormozi-offers | $100M Offers | /score-offer · /build-offer · /name-offer · /build-proof |
hormozi-leads | $100M Leads | /gen-leads · /build-magnet · /break-market · /write-hooks |
hormozi-scale | ACQ Scale | /scale-audit · /bottleneck-finder · /hire-next · /build-systems |
hormozi-money | $100M Money | /model-picker · /price-architect · /ltv-optimizer · /more-better-new |
# Install all 4 plugins at once
claude marketplace install tongvtdan/hormozi-os
# Or install individually
claude plugin install ./hormozi-os/hormozi-offers
claude plugin install ./hormozi-os/hormozi-leads
claude plugin install ./hormozi-os/hormozi-scale
claude plugin install ./hormozi-os/hormozi-money
See hormozi-os/INSTALL.md for full setup instructions for Claude, ChatGPT, Gemini, and universal LLMs.
Five Laws (Non-Negotiable)
- Offer beats marketing — 22.4x better ROAS documented for a Grand Slam Offer vs. commodity
- Value = (Dream × Likelihood) / (Time × Effort) — The equation governs everything
- Starving crowd > offer strength > persuasion skills — Market first, always
- Niche down 3–4 levels — Same content at 4 niche levels = 100x price difference
- Risk reversal unlocks buying — Whoever absorbs the risk controls the transaction
Sources
- Hormozi and Acquisition — Acquisition.com
Version 2.0.0 — Built by Dan Tong. HCMC → Global.
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