By shashwatgtm
Six-skill toolkit that helps B2B teams selling into Europe make their websites visible, citable, and evaluable to AI search engines (ChatGPT, Perplexity, Gemini, Claude). Built on the proprietary Optise FITq and RACE frameworks plus the 8 EU buyer questions.
Sets up weekly AEO citation tracking for a brand across ChatGPT, Perplexity, Gemini, and Claude using the proprietary Optise 3-KPI rubric (Citation Rate, Prominence, Competitor Delta). Generates CSV column spec, week-1 instructions, weekly cadence checklist, and scoring formulas. Analyzes tracking data after 4+ weeks to surface working prompts, dead prompts, and recommend refreshes. Use when the user wants to track AI search citations, set up AEO measurement, analyze tracker data, or understand which prompts are converting in AI engines. Never invents historical citation data — tracking is forward-looking only. Authored by Optise + Helix GTM Consulting.
Writes a 40-60 word Bottom Line Up Front (BLUF) answer block for a B2B webpage that AI search engines (ChatGPT, Perplexity, Gemini, Claude) can extract and cite. Uses 6 proprietary Optise patterns matched to the buyer's prompt type, produces 3 length variants (40/50/60 words), matches the page's existing voice when a sample is provided, and flags when a prompt is too broad for a 40-60 word answer. Use whenever the user asks for a BLUF, answer block, AI-citable introduction, page opener for AEO, or needs help rewriting an existing intro to be citation-ready. Never generates marketing language or superlatives. Authored by Optise + Helix GTM Consulting.
Generates a complete EU Trust Centre page that answers the 8 canonical EU buyer questions (GDPR compliance, data storage, residency, DPA, subprocessors, data collection and retention, third-party AI providers, security standards). Produces the full page in extractable format with BLUF, answer blocks, JSON-LD FAQPage schema, and a DPA request CTA. Uses proprietary Optise answer ordering (Q1→Q2→Q3→Q8→Q4→Q5→Q6→Q7) optimized for European procurement review flows. Use whenever the user needs to draft, audit, or expand a Trust Centre page, trust portal, GDPR FAQ, security centre, or any page answering EU compliance questions. Never invents data residency, certifications, or subprocessors. Authored by Optise + Helix GTM Consulting.
Audits a B2B webpage against the proprietary Optise FITq™ framework (Findability, Intent match, Trust, Quoteability) to determine AI search citation readiness for ChatGPT, Perplexity, Gemini, and Claude. Fetches the URL, analyzes rendered HTML, and returns specific fixes ranked by impact — not generic best practices. Use whenever the user asks for an AEO audit, FITq audit, AI visibility check, ChatGPT citation readiness check, or wants to know why their page isn't being cited by AI engines. Always trigger for any URL audit request related to AI search visibility. Returns a 4-signal scorecard (0-100 total), top 5 fixes ranked by impact, and a before/after diff for the highest-priority fix. Authored by Optise + Helix GTM Consulting under the Optise EU AEO Playbook methodology.
Build a 25-prompt AEO pack for a B2B company in Europe, ranked by "decides deals" likelihood across the six Optise categories (shortlist, pricing, implementation, EU privacy, integrations, role-based). Use whenever someone asks for AEO prompts, AI search prompts, ChatGPT prompts buyers use, prompt research, prompt pack, shortlist prompts, or wants to know what European B2B buyers ask AI engines about a category. Always trigger this skill for any "what should we rank for in ChatGPT" or "what do buyers ask AI about us" type question. Returns a ranked markdown table plus a top-10 build order. Authored by Optise + Helix GTM Consulting under the Optise EU AEO Playbook methodology.
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Authors: Optise + Helix GTM Consulting Released: April 17, 2026 (alongside the Optise EU AEO Playbook 2026 Edition) License: Proprietary Version: 1.3
A toolkit of 6 Claude Skills that helps B2B teams selling into Europe make their websites visible, citable, and evaluable to AI search engines (ChatGPT, Perplexity, Gemini, Claude) and AI agents doing buyer evaluation.
Both Claude Code and Cowork use the same plugin marketplace architecture, which loads the shared v1.3 verification framework (10 operating-principles rules, Verification Log appendix, mandatory disclaimer, claim tagging).
In Claude Code:
/plugin marketplace add shashwatgtm/optise-helix-aeo-skills
/plugin install optise-helix-aeo-toolkit@optise-helix-aeo-skills
In Cowork:
claude plugin marketplace add shashwatgtm/optise-helix-aeo-skills
claude plugin install optise-helix-aeo-toolkit@optise-helix-aeo-skills
This is the path we test, validate, and support for production use. Recommended for sophisticated marketers, GTM consultants, and knowledge workers running Cowork.
You can also upload individual skills to claude.ai via Settings → Skills → Upload custom skill. The uploader expects a ZIP containing one skill folder (with SKILL.md at its root).
Current limitation: the v1.3 shared operating-principles and plugin-specific-rules files live at the plugin level (plugins/optise-helix-aeo-toolkit/references/), outside the individual skill folders. The skill's core logic runs on claude.ai, but the shared v1.3 references are structured for plugin-aware loaders (Claude Code and Cowork) rather than claude.ai's per-skill ZIP upload.
For the full v1.3 experience today, use Claude Code or Cowork. Pre-built claude.ai-optimized bundles are under consideration for a future release.
plugins/optise-helix-aeo-toolkit/
skills/
optise-helix-prompt-pack-builder/
optise-helix-fitq-audit/
optise-helix-race-audit/
optise-helix-bluf-writer/
optise-helix-eu-trust-centre/
optise-helix-aeo-tracker/
references/
operating-principles.md (10 verification rules - shared across all skills)
plugin-specific-rules.md (AEO-domain framework rules)
.claude-plugin/
marketplace.json
| Skill | Purpose | When to use it |
|---|---|---|
| prompt-pack-builder | Generates 25 AEO prompts across 6 Optise categories, ranked by "decides deals" 1-5 | Start here when you need to know what European B2B buyers actually ask AI engines about your category |
| fitq-audit | Scores a webpage on Findability, Intent match, Trust, Quoteability (FITq) for AI search citation readiness | When you need to know why ChatGPT, Perplexity, or Gemini isn't citing your page |
| race-audit | Scores a webpage on Requirements, Actions, Constraints, Evidence (RACE) for AI agent evaluation readiness | When you need to know if AI agents doing buyer evaluation will recommend your page |
| bluf-writer | Writes 40-60 word answer blocks (BLUFs) using 6 proprietary Optise patterns | When the FITq audit says "no BLUF in first 100 words" and you need the actual replacement text |
| eu-trust-centre | Generates Trust Centre pages answering the 8 canonical EU buyer compliance questions with JSON-LD schema | When you need a Trust Centre page or are auditing one that's missing answers |
| aeo-tracker | Sets up weekly AEO citation tracking using the 3-KPI Optise rubric | When you have a prompt pack and need to measure whether your AEO work is paying off |
When running through the plugin architecture, these skills are AI-assisted and directionally correct around 75% of the time. Every skill output ends with:
Treat skill outputs as a structured first draft from a domain-aware analyst, not as press-ready copy. Always cross-check:
The Verification Log appendix tells you exactly which claims are tagged [VERIFIED], [INFERRED], or [USER-CONFIRMED · awaiting input] so review is fast.
This toolkit is built on the Optise EU AEO Playbook 2026 Edition. Key concepts:
npx claudepluginhub shashwatgtm/optise-helix-aeo-skills --plugin optise-helix-aeo-toolkitComplete creative writing suite with 10 specialized agents covering the full writing process: research gathering, character development, story architecture, world-building, dialogue coaching, editing/review, outlining, content strategy, believability auditing, and prose style/voice analysis. Includes genre-specific guides, templates, and quality checklists.
UI/UX design intelligence. 67 styles, 161 palettes, 57 font pairings, 25 charts, 15 stacks (React, Next.js, Vue, Svelte, Astro, SwiftUI, React Native, Flutter, Tailwind, shadcn/ui, Nuxt, Jetpack Compose). Actions: plan, build, create, design, implement, review, fix, improve, optimize, enhance, refactor, check UI/UX code. Projects: website, landing page, dashboard, admin panel, e-commerce, SaaS, portfolio, blog, mobile app. Elements: button, modal, navbar, sidebar, card, table, form, chart. Styles: glassmorphism, claymorphism, minimalism, brutalism, neumorphism, bento grid, dark mode, responsive, skeuomorphism, flat design. Topics: color palette, accessibility, animation, layout, typography, font pairing, spacing, hover, shadow, gradient.
Comprehensive skill pack with 66 specialized skills for full-stack developers: 12 language experts (Python, TypeScript, Go, Rust, C++, Swift, Kotlin, C#, PHP, Java, SQL, JavaScript), 10 backend frameworks, 6 frontend/mobile, plus infrastructure, DevOps, security, and testing. Features progressive disclosure architecture for 50% faster loading.
This skill should be used when users need to generate ideas, explore creative solutions, or systematically brainstorm approaches to problems. Use when users request help with ideation, content planning, product features, marketing campaigns, strategic planning, creative writing, or any task requiring structured idea generation. The skill provides 30+ research-validated prompt patterns across 14 categories with exact templates, success metrics, and domain-specific applications.
Develop, test, build, and deploy Godot 4.x games with Claude Code. Includes GdUnit4 testing, web/desktop exports, CI/CD pipelines, and deployment to Vercel/GitHub Pages/itch.io.
Upstash Context7 MCP server for up-to-date documentation lookup. Pull version-specific documentation and code examples directly from source repositories into your LLM context.