pmflow
Product Management workflows for early-career PMs, packaged as a Claude plugin.
11 structured skills that guide you through the core PM loop: understand the problem, validate with users, specify the solution, communicate with stakeholders, run experiments, and analyze data. Each skill is an interactive workflow — it asks questions, challenges weak thinking, and produces a shareable document at the end.
Skills
Discovery & Validation
| Skill | Command | What it does |
|---|
| Manager Briefing | /pmflow:manager-briefing | Extracts context from your manager about a new project. Produces a document with hypotheses for strategic fit, user value, and business value — making assumptions explicit before validation. |
| Interview Guide | /pmflow:interview-guide | Generates a customized interview script using the Trail Guide framework (Warm-up → Build → Peak). Every question is stress-tested against anti-bias filters to ensure you get real behavioral data, not polite opinions. |
| Interview Debrief | /pmflow:interview-debrief | Two modes. Mode 1: debrief a single interview — classifies data quality (real signals vs. noise), tags observations, recommends whether to continue or adjust. Mode 2: synthesize across all interviews + passive feedback sources (NPS, reviews, support tickets) into a User Value Map. |
Specification
| Skill | Command | What it does |
|---|
| PRD | /pmflow:prd | Creates or updates a PRD with 10 sections: problem, audience, strategy, solution, requirements, metrics, scope, design decisions, risks, and open questions. Runs a consistency check against prior artifacts (manager briefing, interview synthesis) before generating. |
| Decision | /pmflow:decision | Thought partner for product micro-decisions. Structures options, evaluates trade-offs, gives a clear recommendation — then plays devil's advocate against its own recommendation to surface blind spots. Optionally produces a shareable decision memo. |
Storytelling & Communication
| Skill | Command | What it does |
|---|
| Story Builder | /pmflow:story-builder | Builds a compelling product narrative (character → problem → result → action → ask). Includes story readiness checks, timing evaluation, and a simulated audience reaction from the key decision-maker. |
| Comms Plan | /pmflow:comms-plan | Designs the full communication strategy: maps every audience, adapts the story for each, plans the pre-sell sequence, selects format and channel, and prepares reactive talking points. Includes executive writing templates (inverted pyramid, decision memo, blocker escalation). |
Experimentation
| Skill | Command | What it does |
|---|
| Experiment Strategy | /pmflow:experiment-strategy | Goes from a growth goal to a prioritized experimentation roadmap. Maps your growth model, defines customer problems, generates solutions across a spectrum (simplify → reinvent), applies behavioral lenses (friction, motivation, social, habit), and prioritizes with ICE scoring. |
| Experiment Design | /pmflow:experiment-design | Full test lifecycle: defines parameters (baseline, MDE, sample size), plans user assignment, monitors without peeking, calls the test at significance, segments results, and plans iteration. Emphasizes statistical rigor. |
| Experiment Review | /pmflow:experiment-review | Turns experiment results into real impact. Gets decision-maker buy-in, plans full vs. partial rollout, measures actual impact (holdout tests, backoff tests), communicates results, and manages the experimentation program. |
Data
| Skill | Command | What it does |
|---|
| Data Insights | /pmflow:data-insights | Guides exploratory data analysis from question to insight. Helps formulate sharp data questions, load and clean data (CSV, Excel, or database), run analyses with visualizations, verify accuracy, interpret findings in context, and produce an actionable insights document. Adapts to the PM's data fluency level. |
Recommended Flow
Each skill works independently, but they connect naturally into a PM workflow:
Discovery Specification Communication Experimentation Data
───────── ───────────── ───────────── ─────────────── ────
manager-briefing prd story-builder experiment-strategy data-insights
↓ ↑ ↓ ↓ (anytime)
interview-guide decision ←──────→ comms-plan experiment-design
↓ (anytime) ↓
interview-debrief ──→ experiment-review
Starting a new project?
manager-briefing → interview-guide → interview-debrief → prd
Yuan1z0825
Jeffallan
anthropics