saas-strategy

saas-strategy — McKinsey-Style SaaS Analysis Plugin

A Claude Code plugin that assembles a team of six specialized AI agents to deliver consulting-grade strategic analysis for any SaaS product. Think of it as hiring a McKinsey/Deloitte engagement team for a few minutes rather than a few months.

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Installation

Prerequisites

• Claude Code installed (npm install -g @anthropic-ai/claude-code or see docs)
• GitHub MCP configured (optional but recommended — enables repository analysis)

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Option 1 — Claude Code Marketplace (easiest)

Once the plugin is listed in the official marketplace, install it with a single command inside any Claude Code session:

/plugin install saas-strategy@claude-plugins-official

Browse and discover plugins:

/plugin discover

Status: Pending marketplace approval. Until then, use Option 2 or 3 below.

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Option 2 — Install from GitHub

Clone the repository and install directly from the local path:

git clone [email protected]:mnohosten/claude-saas-strategy.git

Then inside a Claude Code session:

/plugin install /path/to/claude-saas-strategy

Or start Claude Code with the plugin loaded for the current session only:

claude --plugin-dir /path/to/claude-saas-strategy

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Option 3 — Install from local directory

If you already have the files locally (e.g. cloned as part of a monorepo):

# Inside a Claude Code session:
/plugin install /home/krizos/code/elv/tools/mkt-analysis

To make the plugin permanently available in all Claude Code sessions, add it to your global settings. Open ~/.claude/settings.json and add:

{
  "plugins": [
    "/home/krizos/code/elv/tools/mkt-analysis"
  ]
}

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Verify installation

After installation, the /saas-analyze command should appear in Claude Code:

/help
# Should list: saas-analyze — McKinsey-style SaaS strategic analysis

Configure GitHub MCP (recommended)

The market-researcher and competitive-analyst agents use GitHub MCP tools to analyze repositories — including finding features in code that aren't promoted on the website. To enable this:

# Authenticate GitHub CLI (used by the GitHub MCP server):
gh auth login

# Verify GitHub MCP is available in your Claude Code session:
/mcp
# Should list: github — repository search, file contents, issues, commits

If GitHub MCP is not configured, all GitHub-based analysis is skipped automatically and the plugin falls back to public web sources only.

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Overview

saas-strategy turns Claude Code into a multi-agent strategic research team. Given a company name (or URL), the plugin runs a structured 10-phase workflow: it interviews you, dispatches parallel research agents, synthesizes findings through a senior strategist, verifies every claim against its source, and writes polished deliverables — including a self-contained HTML report with SVG charts you can print straight to PDF.

The plugin is designed for SaaS founders, product leaders, and operators who need rigorous competitive and market intelligence without waiting weeks for a consulting deliverable.

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Key Capabilities

Competitive Intelligence Identifies and profiles the top 5–8 direct competitors: pricing models, feature sets, positioning language, threat levels. Outputs a structured competitive matrix with confidence-rated citations.

Market Positioning Analysis Applies Porter's Five Forces, Blue Ocean Strategy, and Jobs-to-be-Done frameworks to map where the target company sits in its market and where defensible differentiation exists.

Opportunity Mapping Scores growth opportunities on three dimensions (market attractiveness, competitive feasibility, revenue potential) and renders them as a prioritized quadrant chart.

AI Readiness Assessment Evaluates the product and organisation across six dimensions: data infrastructure, AI product features, AI in go-to-market, AI in operations, AI talent signals, and competitive AI positioning.

GitHub Repository Analysis Uses the GitHub MCP tools to read source code, changelogs, open issues, and commit history. Surfaces features that exist in the codebase but are not yet promoted on the website — hidden leverage points competitors may have missed.

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Usage

Run the command from any Claude Code session:

/saas-analyze

The command is fully interactive — no arguments are required. The plugin opens a structured discovery call and guides you through the rest of the engagement.

You can also pass a subject upfront to skip the first intake question:

/saas-analyze EmailListVerify https://emaillistverify.com

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10-Phase Workflow