cc-content

cc-content

A Claude Code plugin that provides a suite of content creation skills for marketing projects — brand onboarding, LinkedIn posts, sample curation, and session management.

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Plugin: cc-content

Skill	What it does
/cc-content:cc-content-onboarding	Interviews you about your brand, voice, and audience, then populates context/ with structured context files that all other skills can read
/cc-content:cc-content-linkedin-post	Drafts LinkedIn posts that match your brand voice, format guidelines, and audience — with a built-in feedback step
/cc-content:cc-content-samples-curation	Saves gold-standard content examples with annotations to context/samples.md so skills can use them as reference material
/cc-content:cc-content-session-wrap	Reviews session deliverables, logs feedback and corrections, detects recurring patterns, and commits your work
/cc-content:cc-content-new-skill	Turns research notes into a complete content-production skill for a new output format. Use it to build project-local custom skills, or add --plugin to create a pre-built skill for the plugin.

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Installation

Open Claude Code in any project and run:

/plugin marketplace add MichaelvanLaar/cc-plugins
/plugin install cc-content@cc-content

This makes all skills immediately available.

Keeping Skills Current

Auto-update is disabled by default for third-party marketplaces. To enable it:

1. Run /plugin in Claude Code
2. Go to the Marketplaces tab
3. Toggle auto-update for MichaelvanLaar/cc-plugins

Once enabled, skills update automatically on startup when new versions are available.

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Getting Started

Step 1 — Run onboarding

Open your marketing project in Claude Code and run the onboarding skill:

/cc-content:cc-content-onboarding

This populates context/ with your brand voice, company profile, and buyer personas. The other skills read this context automatically.

Step 2 — Create content

Run any output skill:

/cc-content:cc-content-linkedin-post

Step 3 — Curate good examples

When a piece of content lands well, save it as a reference sample:

/cc-content:cc-content-samples-curation

Step 4 — Wrap your session

At the end of each working session, commit your work and log any corrections:

/cc-content:cc-content-session-wrap

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Extending with Custom Content Skills

The plugin ships with LinkedIn post support today, and more pre-built formats are planned. If you need a content format that isn't covered yet, you can build a project-local skill using cc-content-new-skill — no plugin contribution required.

Workflow:

1. Run /cc-content:cc-content-new-skill <format-name> without any research files. The skill will guide you to a research brief template that tells you what to gather about your target format.
2. Fill in the brief, then re-run /cc-content:cc-content-new-skill <format-name> with your research files attached. The skill interviews you about coverage gaps, synthesizes a format-guidelines.md, and generates a SKILL.md skeleton.
3. Open the generated SKILL.md and fill in the [TODO: ...] placeholders to tailor the skill to your exact needs.
4. The finished skill lives in .claude/skills/<format-name>/ and is ready to invoke from there.

If the new format turns out to be broadly useful and you'd like to contribute it back, re-run the skill with --plugin to produce a version structured for the plugin repository.

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Context Architecture

Skills follow a three-level context model: